New Line Cinema Produces Exclusive Charity Auction on eBay
Published July 20th, 2007
New Line Cinema today announced plans to host an exclusive charity auction on eBay featuring costumes and props from the highly anticipated musical comedy Hairspray, which opens nationwide on July 20. The charity auction runs from July 19-29. “Audiences young and old are sure to love Hairspray, and it will be a movie that lasts long after its theatrical premiere,” says eBay Style Director Constance White. “eBay is the perfect place for the Hairspray costume auction because it will make the one-of-a-kind costumes available to those who grew up in the Hairspray decade and those that are living the trend right now.”
All proceeds from the charity auction will equally benefit City Meals On Wheels and The Harry Holmberg Memorial Fund. Citymeals On Wheels funds 102 community-based agencies that bring weekend, holiday, emergency and weekday meals to homebound elderly New Yorkers who can no longer shop or cook for themselves. The Harry Holmberg Memorial Fund was established to benefit pediatric palliative care (Holmberg’s father is a New Line employee).
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