eBay and How to Think of a Word and Dominate An Entire Marketplace
Published July 11th, 2006
There are some products selling on eBay that would almost always fetch high prices and rarely go unsold, even if you listed them in completely the wrong category with a really naff description, packed with spelling mistakes as long as one word is present, and correct.
That’s because some items are described almost universally by one or two words that all buyers understand.
The trick is to find items needing just one or two words to find them on eBay which also have a wide target market, a large niche with enthusiastic buyers. One of the best places to find them is on eBay’s Pulse pages at http://pulse.ebay.co.uk. Select a category and then a sub-category in the search box about two inches down the left side.
At random, I chose ‘Crafts’, then ‘Crochet’.
At the bottom of the page you’ll find the current most frequently visited listings. Study them and you’ll often see the same word or words featuring in several listings, in my case it was ‘Baby Doll Patterns’ (four times out of ten listings and indicating a popular market).
Another example, first category ‘Sports Memorabilia’, sub-category ‘Boxing Memorabilia’, at the bottom of the page I see four out of ten most frequently visited listings are for boxing programmes.
Baby Doll Crochet Patterns and Boxing Programs - two of the most popular items within their overall eBay categories, and great markets to dominate.
Dominating a market, much the same as specialising but on a big scale, serves several benefits:
* You’ll develop experience faster than when selling all kinds of products to all kinds of people.
* You can buy at specialist sales and buy stock in bulk as opposed to visiting general auctions and buying in dribs and drabs.
* You become well known to buyers of your chosen items who might make you a favourite seller and visit you often, some will buy regularly, sometimes several times in one auction period, some will also buy outside of eBay and help reduce your listing and final selling fees.Avril Harper is a UK based writer and eBay PowerSeller. For more articles about selling on eBay visit www.publishingcircles.com
That’s because some items are described almost universally by one or two words that all buyers understand.
The trick is to find items needing just one or two words to find them on eBay which also have a wide target market, a large niche with enthusiastic buyers. One of the best places to find them is on eBay’s Pulse pages at http://pulse.ebay.co.uk. Select a category and then a sub-category in the search box about two inches down the left side.
At random, I chose ‘Crafts’, then ‘Crochet’.
At the bottom of the page you’ll find the current most frequently visited listings. Study them and you’ll often see the same word or words featuring in several listings, in my case it was ‘Baby Doll Patterns’ (four times out of ten listings and indicating a popular market).
Another example, first category ‘Sports Memorabilia’, sub-category ‘Boxing Memorabilia’, at the bottom of the page I see four out of ten most frequently visited listings are for boxing programmes.
Baby Doll Crochet Patterns and Boxing Programs - two of the most popular items within their overall eBay categories, and great markets to dominate.
Dominating a market, much the same as specialising but on a big scale, serves several benefits:
* You’ll develop experience faster than when selling all kinds of products to all kinds of people.
* You can buy at specialist sales and buy stock in bulk as opposed to visiting general auctions and buying in dribs and drabs.
* You become well known to buyers of your chosen items who might make you a favourite seller and visit you often, some will buy regularly, sometimes several times in one auction period, some will also buy outside of eBay and help reduce your listing and final selling fees.Avril Harper is a UK based writer and eBay PowerSeller. For more articles about selling on eBay visit www.publishingcircles.com
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