eBay Korean Unit Apologizes
Published May 10th, 2006
The South Korean unit of U.S. auction giant eBay Inc. apologized Wednesday for using online ads featuring inappropriate film clips.
“We deeply apologize to our customers for causing concerns by posting some inappropriate video clips,†Internet Auction Co., controlled by the San Jose, Californiabased eBay, said in a pop-up statement on its Web site.
Since early this month, Internet Auction, South Korea’s leading online auctioneer, has been under public and media fire for placing six ads using hard-core contents including a sexual interlude in a hotel room, school bullying and a corpse on the beach on its Web site.
Swarmed with complaints from site-visitors, the company quietly retracted the ads on May 2. However, its controversial film clips have been circulating via anonymous Internet users, prompting local media to urge the government to enact a new law to regulate improper ads on the Internet.
